1. Never outshine the master.
2. Never put too much trust in friends, learn how to use your enemies.
3. Always say less then necessary.
4. So much depends on reputation. Guard it with your life.
5. Win through your actions, never through arguments.
6. When asking for help, appeal to people, self interest never at mercy.
7. Keep others in suspense. Cultivate an air of unpredictability.
8. Know who you are dealing with, do not offend the wrong person.
9. Use the surrender tactic, transform weakness into power.
10. Make your accomplishments seems effortless.
11. Act like a king to be treated like one.
12. Master the art of timing.